Maruti Suzuki all set to introduce A-Star soon

Even as the auto industry is struggling to meet its sales target, India’s largest auto-manufacturer Maruti Suzuki is all set to excite the market with its latest offering, A-Star, promising a green vehicle with fuel efficiency.
To be launched within a fortnight, the five-door hatchback, equipped with all-new KB series engine, will be rolled out of Maruti Suzuki’s Manesar (Gurgaon) plant. The new-generation 998-cc engine offers 67 BHP power and has been designed to meet even future environment norms. Claiming that the Automotive Research Association of India (ARAI)’s tests reveal that A-Star delivers an impressive mileage of 19.59 km a litre, Maruti Suzuki’s Executive Officer (Marketing and Sales) Mayank Pareek said the new offering would give yet another choice to cost-conscious customers who can now select from a range of as many as seven of their products in the compact car segment.
Denying that A-Star would be pitched against Maruti Suzuki’s own small cars, thus hitting its sales, Mr. Pareek said: “In the fast-growing Indian passenger car market, sub-niche are emerging between various segments.
A-Star will be uniquely positioned that will appeal to altogether new customers. Initially, we plan to sell at least 50,000 A-Star in India every year.”
Though Mr. Pareek refused to disclose the price of the new car that will be available in three variants, A-Star is likely to be priced around Rs. 3.25-4 lakh.
The company has big export plans for A-Star which will be Suzuki’s fifth global model. A-Star will be made in 200 variants and exported to 150 nations across Europe, Asia, the Middle-East, Latin America, Africa and Australia. A-Star will fuel parent company Suzuki’s ambition of re-entering the European market stronger.
The export of A-Star is likely to begin early next year with around one lakh units; and later it will contribute half of Maruti Suzuki’s overall export target of 2-lakh units by 2010-11.
With A-Star, Maruti Suzuki is starting an all new-initiative of making all its car comply with ‘end of life vehicle’ (ELV) specifications, making it recyclable up to 95 per cent.

Hyundai in Talks Surrounding Chrysler Purchase

Though GM halted its conquest plans, Korean automaker Hyundai Motor Company is reportedly talking with management at Chrysler LLC about a possible purchase.
While GM's talks were about absorbing Chrysler as a whole, it's rumored that Hyundai is interested mostly in Chrysler for the Jeep portfolio. Although it's possible that brand could be sold off to an interested party, Chrysler's overseers at Cerberus Capital Management have repeatedly said they're not looking to sell off the company in part.Hyundai, which currently sells two subcompact cars and a micro-truck as Dodges in Mexico, is said to be a better merger partner than GM was. Should a merger occur, Automotive News hypothesizes Hyundai could keep more of Chrysler's existing infrastructure and employees than GM could.That angle could be enough to sell the U.S. Government on financing the transaction, a stumbling block that helped doom the GM-Chrysler talks. If it isn't, Chrysler could have another avenue via Renault-Nissan. Though the Franco-Japanese conglomerate halted negotiations for Chrysler once the GM proposal broke, Automotive News claims Cerberus plans to restart the dialogue in the coming days.

Nissan Debuts NV2500 Concept commercial for American

Nissan North America, Inc. today announced its Nissan NV2500 Concept, which makes its public debut in early January at the 2009 North American International Auto Show in Detroit. One of the largest concepts vehicle ever created by Nissan, the innovative NV2500 Concept previews the company’s entry into the North American Commercial Vehicle (CV) market in 2010 and is designed to highlight multi-purpose utility solutions in the real world.